Zoom Airlines Inc. was a Canadian low-fare scheduled transatlantic airline with its headquarters in the Place Bell Canada building in Ottawa, Ontario. Zoom operated year-round scheduled services to Europe, and charter services to South America, Caribbean, and Southern United States destinations with Canadian tour operators.
Zoom ceased all operations and filed for bankruptcy protection on August 28, 2008 because of its deteriorating financial position. Zoom Airlines was organised as two units - Zoom Airlines Ltd., administered by PKF and Zoom Airlines Inc with Doyle Salewski Inc as Trustees.
|IATAICAOCallsign||IATA ICAO Callsign Z4 OOM ZOOM Z4OOMZOOM|
|Key people||Hugh Boyle, John Boyle and Margaret Matheson|
|Ceased operations||August 28, 2008|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Software is 58.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If ZOOM INTERNATIONAL sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of ZOOM INTERNATIONAL with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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