Xylem Inc. is a large American water technology provider, enabling customers worldwide to transport, treat, test and efficiently use water in public utility, residential, commercial, agricultural and industrial settings. The Company does business in more than 150 countries. Launched in 2011 from the spinoff of the water-related businesses of ITT Corporation, Xylem is headquartered in Rye Brook, N.Y., with 2015 revenues of $3.65 billion and 12,500 employees worldwide.
Its accounts report two segments: Water infrastructure and Applied Water.
|Key people||Patrick K. Decker (President & CEO)|
|Traded as||NYSE: XYL S&P 500 Component|
|Headquarters||Rye Brook, New York, U.S.|
|Revenue||US$ 3.9 billion (2014)|
|Operating income||$ 489 million (2014)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Industrial Machinery is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Xylem sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Xylem with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Xylem based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.