WALL STREET ENGLISH is among the largest providers of English language education for adults around the world. WSE was established in 1972 in Italy by Italian Luigi Tiziano Peccenini. The company has over 2 million alumni with a current enrollment of 190,000 students. Using a franchise model, they currently operate over 450 centers in 28 countries in North Africa, East Asia, Southeast Asia, Europe, Latin America, and the Middle East. Its international offices are in Baltimore, Maryland in the United States, Barcelona and Luxembourg.
In 2013, Wall Street Institute launched a company-wide rebranding, changing its name and identity. The company now operates as WALL STREET ENGLISH.
The WALL STREET ENGLISH program is designed for all levels of learners. They have 20 different levels of English language courses ranging from beginner to advanced. Their program includes an English-only environment in their centers, native English-speaking teachers, social activities that allow students to practice English in a social, non-threatening environment, and a global online student community.
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Education is 54.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If WALL STREET ENGLISH sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of WALL STREET ENGLISH with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of WALL STREET ENGLISH based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.