VMWare, Inc. is a subsidiary of Dell Technologies that provides cloud and virtualization software and services and claims to be the first to successfully virtualize the x86 architecture commercially. Founded in 1998, VMWare is based in Palo Alto, California. In 2004, it was acquired by and became a subsidiary of EMC Corporation, then on August 14, 2007, EMC sold 15% of the company in a New York Stock Exchange IPO. The company trades under the symbol VMW.
VMWare's desktop software runs on Microsoft Windows, Linux, and macOS, while its enterprise software hypervisors for servers, VMWare ESX and VMWare ESXi, are bare-metal hypervisors that run directly on server hardware without requiring an additional underlying operating system.
In anticipation of Dell's acquisition of parent company EMC, VMWare announced a restructuring in January 2016 to reduce about 800 positions, and some executives resigned. There were doubts about the company's future and its product lines, particularly for the desktop. In August 2016, announcing the release of new desktop products, the company said "we’re very much alive and well".
|Products||vSphere, ESX, ESXi, Workstation, Fusion, Player, Server, VMware Service Manager, ThinApp, VMware VCloud Air, Horizon View, ACE, Lab Manager, Infrastructure, Converter, Site Recovery Manager, Stage Manager, vRealize Automation, vRealize Operations Management Suite, VMware NSX, vRealize Business, VMware vSAN, AppVolumes|
|Founded||October 26, 1998; 18 years ago (1998-10-26) Palo Alto, California, U.S.|
|Founder||Diane Greene Mendel Rosenblum Scott Devine Ellen Wang Edouard Bugnion|
|Key people||Michael Dell (Chairman) Pat Gelsinger (CEO)|
|Headquarters||Palo Alto, California, U.S.|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Software is 56.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If VMWare sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of VMWare with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|Barnes & Noble||Consumer Brands / Retail/E-tail||45|
|octobre||Insurance / Other||45|
|Microsoft||Technology / Software||45|
|VMWare||Technology / Software||45|
|Jack Daniels||Consumer Brands / FMCG||45|
|SunTrust||Financial Services / Banking||45|
|Burberry||Consumer Brands / Retail/E-tail||45|
|Gucci||Consumer Brands / Retail/E-tail||45|
|TUI||Travel and Hospitality / Other||45|
|IBM SPSS||Technology / Software||45|