Virgin Money Net Promoter Score 2023 Benchmarks

Last known Net Promoter Score is


Virgin Money plc is a UK-based bank and financial services company owned by the Virgin Group and founded by Sir Richard Branson in March 1995. It was originally known as Virgin Direct, and pioneered index tracking by launching a value Personal Equity Plan into the market. In the 2000s Virgin Money expanded its operations around the world.

Virgin Money announced plans to become a retail bank, and attempted to purchase Northern Rock in 2007 before it was nationalised by the British Government. Virgin applied for its own banking licence from the Financial Services Authority in 2009, and gained one through the acquisition of Church House Trust the following year. Virgin bought Northern Rock plc in January 2012 and rebranded the business as Virgin Money. The holding company for Virgin Money, Virgin Money Holdings plc, is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index.

Quick facts about Virgin Money


Virgin Group (34%) W.L. Ross (23.3%) Stanhope Investments (1%)

Key people

Glen Moreno (Chairman) Jayne-Anne Gadhia (CEO)


Newcastle upon Tyne, United Kingdom


Virgin Money Holdings (UK) PLC


3 March 1995 (1995-03-03)

Financial Services / Banking companies with similar Net Promoter Score

Company Score
Virgin Money 19
CitiGroup 18
BB&T 18
TSB Bank 17
Morgan Stanley 16
Aldermore 22
FlexiGroup 15
PNC Banks 15
AXA 12
Santander UK Banking 27

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Virgin Money's NPS of 19 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Financial Services / Banking is 18.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Virgin Money sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Virgin Money with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where comes in.

What is Why is useful?

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 we have decided to let anyone benefit from what we've learned.

We have founded in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues. is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

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Other companies with Net Promoter Score similar to Virgin Money

Company Industry Score
Virgin Money Financial Services / Banking 19
Colgate Consumer Brands / FMCG 18
CitiGroup Financial Services / Banking 18
BB&T Financial Services / Banking 18
Corona Consumer Brands / FMCG 18
Pepsi Consumer Brands / FMCG 20
General Electric Manufacturing 20
Brighthouse Telecommunications / Internet Service Provider 20
Coca Cola Consumer Brands / FMCG 20
Orbitz Travel and Hospitality / Other 20

Net Promoter Score benchmark sources

Score Date Source
19 2016-03-02

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