Univision Net Promoter Score 2018 Benchmarks

Last known Net Promoter Score is

21

Univision is an American Spanish language broadcast television network that is owned by Univision Communications. The network's programming is aimed at Hispanic Americans and includes telenovelas and other drama series, sports, sitcoms, reality and variety series, news programming, and imported Spanish-language feature films.

Univision is headquartered in Midtown Manhattan, New York City, and has its major studios, production facilities, and business operations based in Doral, Florida. In recent years, the network has reached viewership parity with the five major English language U.S. television networks.

Univision is available on cable and satellite television throughout most of the United States, with local stations in over 60 markets with large Hispanic and Latino populations. Most of these stations air full local newscasts and other local programming in addition to network shows; in major markets such as Los Angeles, Miami, and New York City, the local newscasts carried by the network's owned-and-operated stations are equally competitive with their English language counterparts ratings-wise. Chief operating officer Randy Falco has been in charge of the company since the departure of Univision Communications president and CEO Joe Uva in April 2010.

Net Promoter Score for Top Brands compared with Univision

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Consumer Brands / Entertainment is 19.



Browse NPS benchmarks

Customer.guru survey demo

important
How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Univision sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Univision with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

Learn more

Track Segmented Customer Satisfaction with Customer.guru

How are your customers satisfied depending on:

  • what products they purchased
  • when they placed their order
  • what number of orders they made?

    Sign up for free setup takes just 5 minutes

Consumer Brands / Entertainment companies with similar Net Promoter Score

Other companies with Net Promoter Score similar to Univision

Net Promoter Score benchmark sources

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.