UNITIL Corporation Net Promoter Score 2017 Benchmarks

Estimated Net Promoter Score is

9

UNITIL Corporation is an interstate electricity and natural gas utility company that serves the areas in New Hampshire, Massachusetts and Maine. Its earliest predecessor company, the Portland Gas Light Company, was founded in Maine in 1849. The current company was set up in 1984 and is based in New Hampshire. It provides electric services to about 102,400 customers and natural gas to over 75,900 customers. The service territory of Unitil includes business districts and recreational centers as well as commercial and industrial business, such as electronic component manufacturers and education institutes. The company has an enterprise value of $766.54 million. The non-utility business is operated through the company’s subsidiary, U-source, which is a national energy brokering and advice company.

Quick facts about UNITIL Corporation

Headquarters

Hampton, New Hampshire, United States

Services

electric utilities natural gas

Revenue

$366.9 Million (As of 2013)

Website

http://www.unitil.com

Industry

public utility

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is UNITIL Corporation's estimated NPS of 9 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Public Utilities / Power Generation is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If UNITIL Corporation sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of UNITIL Corporation with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.



We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to UNITIL Corporation

Company Industry Score
Verizon Telecommunications / Cable/TV service 7
O2 Telecommunications / Wireless Carrier 7
J.P. Morgan Financial Services / Banking 8
Allianz Financial Services / Banking 8
Visa Financial Services / Credit cards 8
Lyft Travel and Hospitality / Car Rental 9
Yahoo! Consumer Brands / Internet 9
UNITIL Corporation Public Utilities / Power Generation 9
TD Bank Financial Services / Banking 10
KPN Telecommunications / Wireless Carrier 11
Blockbuster on Demand Consumer Brands / Entertainment 11

We have estimated the Net Promoter Score of UNITIL Corporation based on the publicly available information
including the the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.