Tele2 Net Promoter Score 2023 Benchmarks

Last known Net Promoter Score is


Tele2 AB is a major European telecommunications operator, with about 14 million customers in 9 countries and with Headquarters in the Kista Science City, Stockholm, Sweden. It serves as a mobile phone operator.

Quick facts about Tele2

Products Mobile and fixed-line telephony, cable TV and Internet services
Key people Mike Parton (Chairman), Allison Kirkby (CEO)
Founded 1993; 24 years ago (1993)
Revenue SEK 25.955 billion (2014)
Total assets SEK 39.848 billion (2014)

Net Promoter Score for Top Brands compared with Tele2

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Telecommunications / Other is 34.

Browse NPS benchmarks survey demo

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Tele2 sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Tele2 with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where comes in.

Learn more

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Telecommunications / Other companies with similar Net Promoter Score

Company Score
Tele2 -18 -17
UPC -13
Ziggo -11
Bluehost 46 48
Vonage 50
Avaya Inc. 65
Ooma 70
Synology 72

Other companies with Net Promoter Score similar to Tele2

Net Promoter Score benchmark sources

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