Inaldo Cavalcante de Albuquerque, better known as Spok, is a Brazilian sax player who is one of the main frevo composers in the state of Pernambuco. His big band, composed of 18 musicians is considered one of the most important frevo groups in the city of Recife. It has performed in many countries of the world, spreading the frevo rhythm. Spok has played with many other Brazilian artists, such as Raimundo Fagner, Alceu Valença, Antonio Nóbrega, Elba Ramalho, Geraldo Azevedo, Sivuca, Naná Vasconcelos and Rivotrill. Spok has been called the new frevo ambassador for his contributions to the development and spread of the frevo rhythm.
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Public Utilities / Telecommunications Equipment is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Spok Holdings, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Spok Holdings, Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|Ocado||Consumer Brands / Grocery||-4|
|Time Warner Cable||Telecommunications / Cable/TV service||-5|
|Sky||Telecommunications / Cable/TV service||-5|
|BBC||Media / Cable/TV service||-5|
|Time Warner||Telecommunications / Cable/TV service||-5|
|Telfort||Telecommunications / Wireless Carrier||-3|
|Comcast||Consumer Brands / Car Manufacturers||-3|
|Virgin Media||Telecommunications / Cable/TV service||-6|
|NatWest Business Banking||Financial Services / Banking||-6|
|Chase||Financial Services / Banking||-1|
We have estimated the Net Promoter Score of Spok Holdings, Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.