Social Reality, Inc. is an Internet advertising and marketing technology company. It specializes in developing tools that automate online advertising and digital marketing activities.
|Key people||Chris Miglino, CEO Richard Steel, President Chad Holsinger, CRO Erin DeRuggiero, CIO Kristoffer Nelson, COO JP Hannan, CFO Dustin Suchter, CTO|
|Industry||Online advertising Advertising technology Social marketing technology|
|Headquarters||Los Angeles, California, United States|
|Products||SRAX, SRAX Social, SRAX App, SRAX MD|
|Founder||Chris Miglino Erin De Ruggiero|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Advertising is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Social Reality, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Social Reality, Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Social Reality, Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.