Smith Micro Software, Inc., founded in 1982 by William W. Smith, Jr., is a diversified developer and marketer of both enterprise and consumer-level software and services. Though headquartered in Aliso Viejo, California, Smith Micro maintains multiple domestic and international offices, with United States locations in Mountain View and Santa Cruz, California, Chicago, Illinois, and Pittsburgh, Pennsylvania, as well as international locations in Europe and Asia. Recently, the company has shifted focus toward network connection and security technologies, and begun forays into the evolving wireless media industry, as indicated by partnerships with cellular service providers such as Verizon Wireless, AT&T, and Sprint Nextel.
|Headquarters||Aliso Viejo, California, United States|
|Key people||William W. Smith Jr. Chairman and CEO|
|Revenue||$98.4 million USD (2008)|
|Net income||$3.16 million USD (2007)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Computer Software: Prepackaged Software is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Smith Micro Software, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Smith Micro Software, Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|Disney TV||Consumer Brands / Entertainment||5|
|Mastercard||Financial Services / Credit cards||5|
|EE||Telecommunications / Wireless Carrier||5|
|Freeview||Telecommunications / Cable/TV service||5|
|Goldman Sachs||Financial Services / Banking||5|
|Sprint||Telecommunications / Wireless Carrier||5|
|NatWest Personal Banking||Financial Services / Banking||5|
|Discovery Channel||Consumer Brands / Entertainment||4|
|Super 8||Travel and Hospitality / Hotels||4|
We have estimated the Net Promoter Score of Smith Micro Software, Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.