Smirnoff Net Promoter Score Benchmarks

Last known Net Promoter Score is

24

Smirnoff is a brand of vodka owned and produced by the British company Diageo. The Smirnoff brand began with a vodka distillery founded in Moscow by Pyotr Arsenievich Smirnov . It is now distributed in 130 countries. It is produced in several countries including India, Ireland, Honduras, Albania, Mongolia, Latvia, the Philippines, Italy, the United Kingdom and the United States. Smirnoff products include vodka, flavoured vodka, and malt beverages. In March 2006, Diageo North America claimed that Smirnoff vodka was the best-selling distilled spirit brand in the world.

Industry Consumer Brands / FMCG
Website http://www.diageo.com
Score Date Source
24
2013-04-01 http://wordofmouthindex.com/womi-scores/top-100-brands/

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