Estimated Net Promoter Score is
Smarsh's Net Promoter Score is based on responses to a single question, typically on a scale from 0 to 10:
"How likely are you to recommend Smarsh to a friend or colleague?
Smarsh's promoters are those who respond with a score of 9 to 10, and they are likely to create most value, such as buying more, remaining customers for longer, and making more positive referrals to other potential customers. Detractors, responding with a score of 0 to 6 are believed to be less likely to exhibit the value-creating behaviors.
Responses of 7 and 8 are labeled passives, and their behavior falls in the middle of promoters and detractors.
The Net Promoter Score of Smarsh is a number from -100 to 100 calculated by subtracting the percentage of detractors from the percentage of customers who are Promoters.
|PSG Global Solutions||77|
|Career Partners International||73|
Yes, it is.
Net Promoter Score is a number from -100 from 100.
The industry average for Service Providers (B2B) is 70.
Consider an example: If Smarsh sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
Therefore, comparing the NPS score of Smarsh with your own without any further context is not that useful.
After successfully using Net Promoter Score for our own e-commerce projects, we have decided to let anyone benefit from what we've learned.
We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.
Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.
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We have estimated the Net Promoter Score of Smarsh based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.