Shaw Communications Inc. is a Canadian telecommunications company that provides telephone, Internet, television, and mobile services all backed by a fibre optic network. Headquartered in Calgary, Alberta, Shaw provides services mostly in British Columbia and Alberta, with smaller systems in Saskatchewan, Manitoba, and Northern Ontario. Through its subsidiary Freedom Mobile, Shaw provides mobile services in urban areas of British Columbia, Alberta, and Southern Ontario. The company's chief competitor is Telus Communications.
| Products | Cable television, high speed internet, telephone, direct broadcast satellite, network and specialty broadcasting, logistics tracking, radio |
|---|---|
| Key people | JR Shaw (Executive Chairman) Jim Shaw (Vice Chairman) Bradley S. Shaw (CEO) Jay Mehr (President) Alek Krstajic (President, Freedom Mobile) |
| Traded as | TSX-V: SJR.A (voting) TSX: SJR.B (non-voting) NYSE: SJR (non-voting) |
| Divisions | Shaw Broadcast Services Shaw Direct |
| Founded | 1966 in Edmonton, Alberta, Canada |
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Consumer Services / Television Services is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Shaw Communications Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Shaw Communications Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
How are your customers satisfied depending on:
We have estimated the Net Promoter Score of Shaw Communications Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.
Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.