DVS Shoes is an American footwear and clothing company that specialises in products for skateboarding, moto, and snowboarding. The name DVS is derived from the word "devious". As of December 2013, the company is based in Westminster, in the Orange County area of California, US, and is a subsidiary of the Sequential Brands Group. The company defines itself as "... driven from the pursuit of building product that embodies the sports the company athletes breathe every day. With roots deeply embedded in skate, the company has the platform to develop truly technological products that bring the riders personalities to life."
|Founder||Tim Gavin, Brian Dunlap, Kevin Dunlap, and Mike Dunlap|
|Headquarters||United States of America (US)|
|Parent||Sequential Brands Group|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Consumer Non-Durables / Apparel is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Sequential Brands Group, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Sequential Brands Group, Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
How are your customers satisfied depending on:
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We have estimated the Net Promoter Score of Sequential Brands Group, Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.
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