Searchflow Net Promoter Score 2018 Benchmarks

Last known Net Promoter Score is


Searchflow's Net Promoter Score is based on responses to a single question, typically on a scale from 0 to 10:

"How likely are you to recommend Searchflow to a friend or colleague?

Searchflow's promoters are those who respond with a score of 9 to 10, and they are likely to create most value, such as buying more, remaining customers for longer, and making more positive referrals to other potential customers. Detractors, responding with a score of 0 to 6 are believed to be less likely to exhibit the value-creating behaviors.

Responses of 7 and 8 are labeled passives, and their behavior falls in the middle of promoters and detractors.

The Net Promoter Score of Searchflow is a number from -100 to 100 calculated by subtracting the percentage of detractors from the percentage of customers who are Promoters.

Net Promoter Score for Top Brands compared with Searchflow

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Consumer Brands / Car Manufacturers is 39.

Browse NPS benchmarks survey demo

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Searchflow sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Searchflow with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where comes in.

Learn more

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Consumer Brands / Car Manufacturers companies with similar Net Promoter Score

Company Score
Searchflow 63
Virgin 66
Harley Davidson 52
Honda 49
BMW 40
Hyundai 39
Kia 39
Mercedes-Benz 39
Audi 37
Toyota 33

Other companies with Net Promoter Score similar to Searchflow

Net Promoter Score benchmark sources

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