Pumpkin Ridge Golf Club is a championship golf club in the northwest United States, located in North Plains, Oregon, northwest of Portland. The award-winning 36-hole club opened 25 years ago in 1992 and has hosted several major golf tournaments, including the U.S. Women's Open in 1997 and 2003 and the Safeway Classic on the LPGA Tour from 2009 through 2012. The Witch Hollow course is private, and the Ghost Creek is public.
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Consumer Brands / Car Manufacturers is 39.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Ridge Creek Golf Club sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Ridge Creek Golf Club with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Ridge Creek Golf Club based on the publicly available information
including the the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.