Ralph Lauren Corporation Net Promoter Score 2017 Benchmarks

Estimated Net Promoter Score is

7

Ralph Lauren Corporation is an American corporation. They are known for the clothing, marketing and distribution of premium lifestyle products in four categories: apparel, home, accessories and fragrances. The Company's brand names, which include Polo Ralph Lauren, Ralph Lauren Collection, Lauren Ralph Lauren, Double RL, Ralph Lauren Childrenswear, Denim & Supply Ralph Lauren, Chaps and Club Monaco. Ralph Lauren Corporation is an American, publicly traded holding company headquartered in New York City. Ralph Lauren Corporation began with the 1967 founding of the Polo Ralph Lauren company by American designer Ralph Lauren.

Quick facts about Ralph Lauren Corporation

Subsidiaries

Club Monaco Corporation Polo Jeans Company, LLC Ralph Lauren Home Collections, Inc. Ralph Lauren Media, LLC Ralph Lauren Watch and Jewelry Company SÀRL (50%) RL Fragrances, LLC

Products

Luxury Clothing, Footwear, Fragrances, Housewares, Jewelry

Key people

Ralph Lauren, Chairman Stefan Larsson, CEO (outgoing)

Headquarters

New York City, New York, United States of America

Predecessor

Polo Ralph Lauren Corporation

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Ralph Lauren Corporation's estimated NPS of 7 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Consumer Non-Durables / Apparel is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Ralph Lauren Corporation sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Ralph Lauren Corporation with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.



We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to Ralph Lauren Corporation

Company Industry Score
Goldman Sachs Financial Services / Banking 5
Sprint Telecommunications / Wireless Carrier 5
Mastercard Financial Services / Credit cards 5
Verizon Telecommunications / Cable/TV service 7
Virgin Mobile UK Telecommunications / Wireless Carrier 7
O2 Telecommunications / Wireless Carrier 7
Ralph Lauren Corporation Consumer Non-Durables / Apparel 7
Visa Financial Services / Credit cards 8
J.P. Morgan Financial Services / Banking 8
Allianz Financial Services / Banking 8
Yahoo! Consumer Brands / Internet 9

We have estimated the Net Promoter Score of Ralph Lauren Corporation based on the publicly available information
including the the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.