Rackspace Inc. is a managed cloud computing company based in Windcrest, Texas, USA, a suburb of San Antonio, Texas. The company also has offices in Australia, the United Kingdom, Switzerland, Israel, The Netherlands, India, and Hong Kong, and data centers operating in Texas, Illinois, Virginia, the United Kingdom, Australia, and Hong Kong. The company's email and apps division operates from Blacksburg, VA; other offices are located in Austin, Texas. In 2016, Rackspace closed its San Francisco office. Rackspace became public in 2008, and in 2016 was purchased and taken private by Apollo Global Management LLC.
|Key people||Richard Yoo, Dirk Elmendorf, Patrick Condon, Morris Miller, Co-Founders Graham Weston, Executive Chairman Taylor Rhodes, President & CEO|
|Headquarters||1 Fanatical Place City of Windcrest San Antonio, TX 78218|
|Founded||1998; 19 years ago (1998)|
|Industry||Managed cloud computing|
|Operating income||$163.529 million (2014)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Other is 54.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Rackspace sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Rackspace with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Rackspace based on the publicly available information
including the the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.