Penske Automotive Group, headquartered in Bloomfield Hills, Michigan, is an international transportation services company that operates automotive and commercial dealerships principally in the United States and Western Europe, and distributes commercial vehicles, diesel engines, gas engines, power systems and related parts and services principally in Australia and New Zealand. Penske Automotive Group operates across three continents and five countries representing more than 40 world-class brands. Penske Automotive Group employs more than 23,000 people worldwide and is a member of the Fortune 500 and Russell 2000.
|Industry||Automotive, Auto Dealerships, Vehicle Parts, Transportation Services, Commercial Vehicles, Commercial Vehicle Dealerships, Truck Parts & Services|
|Divisions||Sytner Group; Premier Truck Group; Penske Commercial Vehicles; Penske Power Systems|
|Area served||USA, Germany, Puerto Rico, United Kingdom, Australia, New Zealand, Spain, Italy|
|Key people||Roger Penske (Chairman of the Board) & (CEO)|
|Services||Financial services, Repair|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Automotive Retailing, Services is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Penske Automotive Group sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Penske Automotive Group with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|McDonald's||Consumer Brands / Fast Food||-8|
|Tesco||Consumer Brands / Grocery||-8|
|US Airways||Travel and Hospitality / Airlines||-8|
|marks & spencer||Consumer Brands / Grocery||-10|
|NatWest Business Banking||Financial Services / Banking||-6|
|Virgin Media||Telecommunications / Cable/TV service||-6|
|Amazon Prime||Consumer Brands / Entertainment||-11|
|Ziggo||Telecommunications / Other||-11|
|Golomt Bank||Financial Services / Banking||-11|
|Time Warner||Telecommunications / Cable/TV service||-5|
We have estimated the Net Promoter Score of Penske Automotive Group based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.