Penn West Petroleum Ltd Net Promoter Score 2022 Benchmarks

Estimated Net Promoter Score is


Penn West Exploration Ltd. — still[when?] referred to as Penn West Petroleum in the media — was a prominent mid-sized Canadian oil and natural gas production company based in Calgary, Alberta. For a while[when?] it was one of the S&P/TSX 60, the sixty largest companies on the Toronto Stock Exchange. From 2005-2011 it was a Canadian royalty trust, and as such did not pay federal income taxes. With a market capitalization in January 2008 of approximately US $9.5 billion, it was the largest oil and gas energy trust in North America.

Penn West Exploration was previously an independent exploration and production company named as Penn West Petroleum Ltd. In May 2005, it converted into an income trust and operated under the trade name as Penn West Energy Trust. This was an entity which pays the majority of its earnings directly to shareholders, in the form of dividends. Penn West has acquired several other income trusts since reorganizing as a trust in 2005: Vault, Canetic, and Petrofund. These acquisitions made it the single largest energy trust on the continent. In January 2011, Penn West Petroleum Ltd. converted back from an income trust into an exploration and production company. Penn West now operates under the trade name as Penn West Exploration.

Quick facts about Penn West Petroleum Ltd


Headquarters in Calgary; oil and gas wells throughout western Canada


Calgary, Alberta, Canada (1979)

Key people

David L. French, President, CEO

Trading name

Penn West Exploration


Oil and natural gas

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Penn West Petroleum Ltd's estimated NPS of -6 considered to be good?

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Energy / Oil & Gas Production is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Penn West Petroleum Ltd sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Penn West Petroleum Ltd with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where comes in.

What is Why is useful?

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 we have decided to let anyone benefit from what we've learned.

We have founded in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues. is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

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Other companies with Net Promoter Score similar to Penn West Petroleum Ltd

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Sky Telecommunications / Cable/TV service -5
Time Warner Telecommunications / Cable/TV service -5
BBC Media / Cable/TV service -5
US Airways Travel and Hospitality / Airlines -8
McDonald's Consumer Brands / Fast Food -8
Tesco Consumer Brands / Grocery -8
Ocado Consumer Brands / Grocery -4

We have estimated the Net Promoter Score of Penn West Petroleum Ltd based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.