Oracle Corporation is a multinational computer technology corporation, headquartered in Redwood Shores, California. The company specializes primarily in developing and marketing database software and technology, cloud engineered systems and enterprise software products — particularly its own brands of database management systems. In 2015 Oracle was the second-largest software maker by revenue, after Microsoft.
The company also develops and builds tools for database development and systems of middle-tier software, enterprise resource planning software.
|Products||Oracle Applications, Oracle Database, Oracle Enterprise Manager, Oracle Fusion Middleware, servers, workstations, storage (See Oracle products)|
|Key people||Larry Ellison (Executive Chairman & CTO) Jeff Henley (Vice Chairman) Safra Catz (CEO) Mark Hurd (CEO)|
|Founded||June 16, 1977; 39 years ago (1977-06-16) Santa Clara, California, U.S.|
|Headquarters||Redwood Shores, Redwood City, California, United States|
|Traded as||NYSE: ORCL S&P 100 Component S&P 500 Component|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Computer Software: Prepackaged Software is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Oracle Corporation sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Oracle Corporation with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|McDonald's||Consumer Brands / Fast Food||-8|
|Tesco||Consumer Brands / Grocery||-8|
|US Airways||Travel and Hospitality / Airlines||-8|
|marks & spencer||Consumer Brands / Grocery||-10|
|NatWest Business Banking||Financial Services / Banking||-6|
|Virgin Media||Telecommunications / Cable/TV service||-6|
|Amazon Prime||Consumer Brands / Entertainment||-11|
|Ziggo||Telecommunications / Other||-11|
|Golomt Bank||Financial Services / Banking||-11|
|Time Warner||Telecommunications / Cable/TV service||-5|
We have estimated the Net Promoter Score of Oracle Corporation based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.