ONEOK, Inc. Net Promoter Score 2023 Benchmarks

Estimated Net Promoter Score is

16

ONEOK, Inc. is a diversified Fortune 200 corporation based in Tulsa, Oklahoma. ONEOK was founded in 1906 as Oklahoma Natural Gas Company, but It changed its corporate name to ONEOK in December 1980. ONEOK is a general partner and owns 41.2 percent of ONEOK Partners, LP which is one of the largest publicly traded limited partnerships in the gathering, processing, storage, and transportation of natural gas. It also owns major natural gas liquids systems due to the 2005 acquisition of Koch Industries natural gas businesses.

ONEOK's Energy Services operation focuses primarily on marketing natural gas and related services throughout the U.S. Energy Services, which derives more than 84 percent of its earnings from the physical marketing business, showed an operating income increase of $26.5 million. Energy Services’ retail business participates in customer gas choice program in Nebraska and Wyoming.

On December 22, 2005, The ONEOK Foundation said it would donate $1 million this winter to assist residents in Oklahoma, Kansas and Texas with their energy bills.

Quick facts about ONEOK, Inc.

Key people

Terry K. Spencer (CEO) John Gibson (Chairman)

Divisions

ONEOK Partners (42.8%) Energy Services

Traded as

NYSE: OKE S&P 500 Component

Revenue

$11.1 billion (2009)31.2%

Founder

Ryan C. Haynes C.B. Ames

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is ONEOK, Inc.'s estimated NPS of 16 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Public Utilities / Oil & Gas Production is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If ONEOK, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of ONEOK, Inc. with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.



We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

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Other companies with Net Promoter Score similar to ONEOK, Inc.

Company Industry Score
3 Mobile Telecommunications / Wireless Carrier 16
Morgan Stanley Financial Services / Banking 16
Sainsburys Consumer Brands / Grocery 16
FlexiGroup Financial Services / Banking 15
HBO Consumer Brands / Entertainment 15
PNC Banks Financial Services / Banking 15
AT&T Telecommunications / Cable/TV service 15
Sprite Consumer Brands / FMCG 17
TSB Bank Financial Services / Banking 17
Starz Consumer Brands / Entertainment 17

We have estimated the Net Promoter Score of ONEOK, Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.