Nutrisystem, headquartered in Fort Washington, Pennsylvania, is a commercial provider of weight loss products and services. Initially, the company offered weight loss counseling and products in brick and mortar centers. In 1999, the company moved to a direct-to-consumer business model, selling its products and programs on the Internet and through a call center via 1-800 numbers. Nutrisystem’s programs have been sold on the QVC television home shopping network since 2001 and in Costco stores since 2009. The company entered the retail arena in 2012 with the launch of its "Everyday" line of breakfast and snack items in Kroger grocery stores. In 2013, Nutrisystem began selling its five-day "Jumpstart" line in Walmart stores. In 2010, the company's mobile platform was launched amidst allegations that Nutrisystem had stolen the technology from WebDiet, Inc., a Silicon Valley startup. In 2012 Dawn Zier joined Nutrisystem as CEO. In 2015 they acquired the South Beach Diet brand.
|Services||telephone, internet and mobile counseling for weight control|
|Products||weight loss, weight management, nutrition|
|Headquarters||Fort Washington, Pennsylvania 19034, USA|
|Traded as||NASDAQ: NTRI S&P 600 Component|
|Key people||Dawn Zier, President and CEO|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Consumer Services / Catalog / Specialty Distribution is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If NutriSystem Inc sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of NutriSystem Inc with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of NutriSystem Inc based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.