Nippon Telegraph and Telephone Corporation Net Promoter Score 2021 Benchmarks

Estimated Net Promoter Score is

10

The Nippon Telegraph and Telephone Corporation, commonly known as NTT, is a Japanese telecommunications company headquartered in Tokyo, Japan. Ranked 65th in Fortune Global 500, NTT is the third largest telecommunications company in the world in terms of revenue.

The company is incorporated pursuant to the NTT Law. The purpose of the company defined by the Law is to own all the shares issued by Nippon Telegraph and Telephone East Corporation and to ensure proper and stable provision of telecommunications services all over Japan including remote rural areas by these companies as well as to conduct research relating to the telecommunications technologies that will form the foundation for telecommunications.

While NTT is listed on Tokyo, Osaka, New York, and London stock exchanges, the Japanese government still owns roughly one-third of NTT's shares, regulated by the NTT Law.

Quick facts about Nippon Telegraph and Telephone Corporation

Products

Fixed-line and mobile telephony, broadband and fixed-line internet services, digital television, IT and network services

Founded

August 1, 1952 (1952-08-01) (as government monopoly) April 1, 1985 (1985-04-01) (Private Company)

Subsidiaries

NTT Communications Dimension Data NTT Data NTT DoCoMo NTT i3

Key people

Hiroo Unoura, President & CEO Satoshi Miura, Chairman

Traded as

TYO: 9432 NYSE: NTT LSE: NPN TOPIX Core 30 Component

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Nippon Telegraph and Telephone Corporation's estimated NPS of 10 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Public Utilities / Telecommunications Equipment is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Nippon Telegraph and Telephone Corporation sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Nippon Telegraph and Telephone Corporation with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.



We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

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Other companies with Net Promoter Score similar to Nippon Telegraph and Telephone Corporation

Company Industry Score
TD Bank Financial Services / Banking 10
Yahoo! Consumer Brands / Internet 9
Lyft Travel and Hospitality / Car Rental 9
Blockbuster on Demand Consumer Brands / Entertainment 11
Showtime Consumer Brands / Entertainment 11
KPN Telecommunications / Wireless Carrier 11
Google Consumer Brands / Internet 11
Allianz Financial Services / Banking 8
Visa Financial Services / Credit cards 8
J.P. Morgan Financial Services / Banking 8

We have estimated the Net Promoter Score of Nippon Telegraph and Telephone Corporation based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.