NICE Ltd. is an Israel-based company, specialising in telephone voice recording, data security, and surveillance, as well as systems that analyse this recorded data.
The company serves various industries, such as financial services, telecommunications, healthcare, outsourcers, retail, media, travel, service providers, and utilities.
The company’s shares are traded on NASDAQ as well as on the Tel Aviv Stock Exchange; where it is part of the TA-25 Index.
Barak Eilam became CEO in April 2014, replacing Zeevi Bregman. Eilam previously headed the company's Americas division. As of December 31, 2015 the company had more than 4,122 employees.
|Subsidiaries||NICE Systems Ltd. NICE Systems Inc. NICE Actimize Ltd. NiceVision inContact (call center software)|
|Industry||Software Business Intelligence Speech Analytics Video Analytics Business consulting IT consulting|
|Key people||David Kostman (Chairman), Barak Eilam (President & CEO)|
|Founded||1986; 31 years ago (1986)|
|Traded as||TASE: NICE NASDAQ: NICE|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Computer Manufacturing is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If NICE Ltd sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of NICE Ltd with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of NICE Ltd based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.