Estimated Net Promoter Score is
Taiwan News was founded June 6, 1949 by James Wei as China News, offering news reports and editorials printed on a stencil press. At the time it was the only English-language daily newspaper in Taiwan. In 1960 the newspaper switched to block printing in a full-size page format.
Wei was with the newspaper until 1965. During his later years he was the sixth Director of the Government Information Office, serving from October 31, 1966, to June 1, 1972.
In 1988 publication of the newspaper was taken over by Luis Ko, the then-CEO of I-Mei Foods, and the paper’s title was changed to Taiwan News.
On February 28th, 2015 the news agency released the last print edition of its newspaper and switched to an all-digital format. It is now online at Taiwan News in both English and Mandarin versions.
The reputation and prestige of the print edition of Taiwan News was instrumental in helping the Taiwan News Online achieve the distinction of being the most widely visited English-language portal for news about Taiwan, with an average of more than a million visits monthly. More than 80 percent of those visits come from overseas, with users from a total of 176 nations around the world. Taiwan News Online is also one of the most frequently searched-for sites for English-language news on Taiwan.
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Media is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If News Works sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of News Works with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
After successfully using Net Promoter Score for our own e-commerce projects, we have decided to let anyone benefit from what we've learned.
We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.
Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.
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We have estimated the Net Promoter Score of News Works based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.