Mutual of Omaha Insurance Net Promoter Score 2019 Benchmarks

Estimated Net Promoter Score is

9

Mutual of Omaha is a privately held Fortune 500 mutual insurance and financial services company based in Omaha, Nebraska. Founded in 1909 as Mutual Benefit Health & Accident Association, Mutual of Omaha is a multi-line organization providing insurance, banking, and financial products for individuals, businesses and groups throughout the United States.

The company provides a variety of health insurance options and product services, some of which include accident insurance, critical illness care coverage, dental insurance, and disability insurance.

Quick facts about Mutual of Omaha Insurance

Products

Life Insurance Medicare Supplement Insurance Annuities and Retirement Plans Long-term care Insurance Health, Accident and Special Coverages Investment Products Disability Insurance Dental Insurance Voluntary/Worksite Products Special Markets(2006)

Key people

James Blackledge, CEO Daniel P. Neary, Chairman

Total assets

$35.6 billion USD (2015)

Revenue

$7.2 billion USD (2015)

Net income

$333 million USD (2015)

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Mutual of Omaha Insurance's estimated NPS of 9 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Insurance: Life, Health (stock) is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Mutual of Omaha Insurance sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Mutual of Omaha Insurance with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.



We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to Mutual of Omaha Insurance

Company Industry Score
Yahoo! Consumer Brands / Internet 9
Lyft Travel and Hospitality / Car Rental 9
Allianz Financial Services / Banking 8
Visa Financial Services / Credit cards 8
J.P. Morgan Financial Services / Banking 8
TD Bank Financial Services / Banking 10
Virgin Mobile UK Telecommunications / Wireless Carrier 7
Verizon Telecommunications / Cable/TV service 7
O2 Telecommunications / Wireless Carrier 7
Google Consumer Brands / Internet 11

We have estimated the Net Promoter Score of Mutual of Omaha Insurance based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.