The Mutual of America Life Insurance Company, also referred to as Mutual of America, is a Fortune 1000 mutual company based in Manhattan, New York City, New York. Founded in 1945, it is ranked on the Forbes 500 list as the tenth-largest mutual life insurance company in the United States.
Mutual of America specializes in providing pension and retirement-related products, programs and services. The company also offers products such as variable universal life insurance, group life insurance, and disability insurance. Mutual of America provides products and services for employee benefit plans of for-profit and nonprofit organizations and their employees, life insurance and retirement products to individuals and mutual funds to institutional investors. Furthermore, the company distributes its products and provides support to its customers through salaried consultants located at its head office and in 36 regional field offices located across the continental United States and in Alaska and Hawaii.
|Headquarters||320 Park Avenue New York, New York, United States|
|Revenue||$1,713 Million USD (2005)|
|Key people||John R. Greed, CEO.|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Insurance: Life, Health (Mutual) is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Mutual of America Life Insurance sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Mutual of America Life Insurance with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Mutual of America Life Insurance based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.