Estimated Net Promoter Score is
Monotype Imaging Holdings, Inc. is a Delaware corporation based in Woburn, Massachusetts. It specialises in digital typesetting and typeface design as well as text and imaging solutions for use with consumer electronics devices. Monotype Imaging Holdings and its predecessors and subsidiaries have been responsible for many developments in printing technology—in particular the Monotype machine, which was the first fully mechanical typesetter, and the Linotype machine—and the design and production of typefaces in the 19th and 20th centuries. Monotype developed many of the most widely used typeface designs, including Times New Roman, Gill Sans, Arial, Bembo and Albertus.
Monotype has carried out a series of acquisitions from 2000 onwards of companies such as Linotype GmbH, International Typeface Corporation, Bitstream Inc. and FontShop. This has gained it the rights to many further widely known designs, including Helvetica, ITC Franklin Gothic, Optima, Avant Garde, Palatino and FF DIN. It also owns the MyFonts online retailer used by many independent font design studios.
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / EDP Services is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Monotype Imaging Holdings Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Monotype Imaging Holdings Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
After successfully using Net Promoter Score for our own e-commerce projects, we have decided to let anyone benefit from what we've learned.
We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.
Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.
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We have estimated the Net Promoter Score of Monotype Imaging Holdings Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.