Maxim Integrated is an American, publicly traded company that designs, manufactures, and sells analog and mixed-signal integrated circuits.
Maxim Integrated develops integrated circuits for the automotive, industrial, communications, consumer, and computing markets. Headquartered in San Jose, California, the company has design centers, manufacturing facilities, and sales offices throughout the world. In the fiscal year 2015, it had US$2.31 billion in sales, 8,800 employees, and 35,000 customers worldwide. Maxim is a Fortune 1000 company listed on the NASDAQ 100, Russell 1000, and MSCI US indices.
|Headquarters||San Jose, California United States|
|Traded as||NASDAQ: MXIM NASDAQ-100 Component|
|Total assets||US$4.228 billion (Fiscal 2015)|
|Total equity||US$2.290 billion (Fiscal 2015)|
|Revenue||US$2.31 billion (Fiscal 2015)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Semiconductors and Other Electronic Components is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Maxim Integrated Products sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Maxim Integrated Products with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|Tesco||Consumer Brands / Grocery||-8|
|US Airways||Travel and Hospitality / Airlines||-8|
|McDonald's||Consumer Brands / Fast Food||-8|
|NatWest Business Banking||Financial Services / Banking||-6|
|Virgin Media||Telecommunications / Cable/TV service||-6|
|Time Warner Cable||Telecommunications / Cable/TV service||-5|
|Sky||Telecommunications / Cable/TV service||-5|
|Time Warner||Telecommunications / Cable/TV service||-5|
|BBC||Media / Cable/TV service||-5|
|marks & spencer||Consumer Brands / Grocery||-10|
We have estimated the Net Promoter Score of Maxim Integrated Products based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.