Maplin Net Promoter Score 2023 Benchmarks

Last known Net Promoter Score is


Maplin Electronics is a retailer of electronic goods in the UK and Ireland.

As of January 2016, there are 218 Maplin Electronics stores. The company operates an extensive online, telephone, and mail-order sales service.

Quick facts about Maplin

Founder Roger Allen, Sandra Allen, Doug Simmons
Headquarters Manvers, Rotherham, South Yorkshire, UK
Products Electronics Gadgets Computing
Area served United Kingdom, Ireland
Key people Oliver Meakin (CEO)

Net Promoter Score for Top Brands compared with Maplin

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Consumer Brands / Electronics is 45.

Browse NPS benchmarks survey demo

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Maplin sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Maplin with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where comes in.

Learn more

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Consumer Brands / Electronics companies with similar Net Promoter Score

Company Score
Maplin 72
Klipsch 73
Samsung 67
Bose 78
Nikon 65
Sunrun 64
Apple iPhone 63
Sony 61
GoPro 51
Huawei 47

Other companies with Net Promoter Score similar to Maplin

Net Promoter Score benchmark sources

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