Mannatech, Incorporated, is a multinational multi-level marketing firm engaged in research, development, and distribution of "glyconutrients," the company's name for blends of plant-sourced saccharides. Mannatech was founded in November 1993 by Samuel L. Caster and is headquartered in Coppell, Texas. It operates in 24 countries, including the United States, Canada, Australia, countries in Asia, Africa, and within the EU. The company's stock is traded on the NASDAQ exchange under the symbol MTEX. Mannatech employs 310 people and sells its products through approximately 229,000 active independent sales associates.
In 2006, Forbes magazine named Mannatech the No. 5 company on its annual list of the "200 Best Small Companies" and in 2007 Mannatech was ranked 12th in BusinessWeek magazine's 2007 list of America's "Top 100 Hot Growth Small Companies." The scientific validity of Mannatech's key product Ambrotose has been called into question by several researchers, and the company was the focus of a 2005 class action lawsuit by the Texas attorney general for alleged violations of that state's Deceptive Trade Practices Act.
|Industry||Wellness, Personal care, Multi-level marketing|
|Founded||Coppell, Texas, US (November 1993 (1993-11))|
|Revenue||US$ 173.447 million (2013)|
|Net income||US$ -1.433 million (2013)|
|Total assets||US$ 47.560 million (2013)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Consumer Durables / Specialty Chemicals is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Mannatech, Incorporated sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Mannatech, Incorporated with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Mannatech, Incorporated based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.