LinkedIn Corporation logo LinkedIn Corporation Net Promoter Score 2018 Benchmarks

Estimated Net Promoter Score is

-5

LinkedIn is a business- and employment-oriented social networking service that operates via websites and mobile apps. Founded on December 28, 2002, and launched on May 5, 2003, it is mainly used for professional networking, including employers posting jobs and job seekers posting their CVs. As of 2015, most of the company's revenue came from selling access to information about its members to recruiters and sales professionals. As of September 2016, LinkedIn had more than 467 million accounts, out of which more than 106 million are active. As of April 2017, LinkedIn had 500 million members in 200 countries. LinkedIn allows members to create profiles and "connections" to each other in an online social network which may represent real-world professional relationships. Members can invite anyone to become a connection. The "gated-access approach" is intended to build trust among the service's members. LinkedIn participated in the EU's International Safe Harbor Privacy Principles.

The site has an Alexa Internet ranking as the 20th most popular website. According to the New York Times, US high school students are now creating LinkedIn profiles to include with their college applications. Based in the United States, the site is, as of 2013, available in 24 languages, including Arabic, Chinese, English, French, German, Italian, Portuguese, Spanish, Dutch, Swedish, Danish, Romanian, Russian, Turkish, Japanese, Czech, Polish, Korean, Indonesian, Malay, and Tagalog. LinkedIn filed for an initial public offering in January 2011 and traded its first shares on May 19, 2011, under the NYSE symbol "LNKD".

Quick facts about LinkedIn Corporation

Founded December 28, 2002; 14 years ago (2002-12-28) Mountain View, California, U.S.
Founder(s) Reid Hoffman Allen Blue Konstantin Guericke Eric Ly Jean-Luc Vaillant
Key people Reid Hoffman (Chairman) Jeff Weiner (CEO)
Users 106 million active users (September 2016)
Launched May 5, 2003; 14 years ago (2003-05-05)

Net Promoter Score for Top Brands compared with LinkedIn Corporation

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Technology / Computer Software: Programming, Data Processing is 0.



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The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If LinkedIn Corporation sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

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Other companies with Net Promoter Score similar to LinkedIn Corporation

We have estimated the Net Promoter Score of LinkedIn Corporation based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.