Lattice Semiconductor Corporation is an American manufacturer of high-performance programmable logic devices. Founded in 1983, the company employs about 700 people and has annual revenues of around $300 million, with Darin Billerbeck as the chief executive officer. The Oregon-based company is the number three ranked company in world market share for field programmable gate array devices, and number two for CPLDs & SPLDs. The company went public in 1989 and is traded on the NASDAQ stock exchange under the symbol LSCC.
Headquarters | Portland, Oregon, United States 45°31′38″N 122°55′36″W / 45.527216°N 122.926626°W / 45.527216; -122.926626Coordinates: 45°31′38″N 122°55′36″W / 45.527216°N 122.926626°W / 45.527216; -122.926626 |
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Founded | 1983, public since 1989 |
Key people | Darin Billerbeck, CEO |
Revenue | $366.1 million (2014) |
Net income | $48.6 million (2014) |
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Semiconductors is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Lattice Semiconductor Corporation sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Lattice Semiconductor Corporation with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
How are your customers satisfied depending on:
We have estimated the Net Promoter Score of Lattice Semiconductor Corporation based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.
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