Las Vegas Sands Corporation is an American casino and resort operating company based in Paradise, Nevada, United States. Its resorts feature accommodations, gaming and entertainment, convention and exhibition facilities, restaurants and clubs, as well as an art and science museum in Singapore.
It has several resorts in the United States and Asia. Among its properties in the United States are two resorts on the Las Vegas Strip: The Venetian and The Palazzo. Also in the United States is the Sands Casino Resort Bethlehem, located in Bethlehem, Pennsylvania.
In Asia, the Marina Bay Sands located in Singapore is the most recent addition to the company's portfolio. Through its majority-owned subsidiary Sands China Ltd., the company owns several properties in Macau, including The Venetian Macao, The Plaza Macao, Four Seasons Hotel Macao and the Four Seasons-branded apartments at the Sands Cotai Central development, as well as the Sands Macao on the Macau peninsula. The company has opened a 6,400-room complex at the Sands Cotai Central in 2012, which featured the Sheraton, St. Regis, Holiday Inn, and Conrad hotel brands. It is the largest casino company worldwide.
|Products||Gambling, Hotels, Entertainment, Casinos, Resorts|
|Key people||Sheldon G. Adelson (Chairman & CEO)|
|Revenue||US$ 14.5 billion (FY 2014)|
|Operating income||US$ 4.09 billion (FY 2014)|
|Net income||US$ 2.84 billion (FY 2014)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Hotels, Casinos, Resorts is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Las Vegas Sands sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Las Vegas Sands with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Las Vegas Sands based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.