La Quinta Inns & Suites is a chain of limited service hotels in the United States, Canada, Mexico, and Honduras. La Quinta Holdings Inc first sold shares to the public in April, 2014, and is listed on the New York Stock Exchange under the symbol LQ. La Quinta has headquarters in Irving, Texas.
Before the 2014 stock offering, all La Quinta properties were owned or franchised by the company's subsidiary La Quinta Properties, Inc., a real estate investment trust, which leased the properties back to the parent company. The company owns and operates over 800 properties and franchises approximately 295 under various brand names.
Most La Quinta Inns are built with Spanish or Southern architecture. La Quinta is Spanish for "The Fifth," but it can also mean "the country place."
|Key people||Keith Cline, President and CEO|
|Owner||La Quinta Holdings Inc.|
|Website||La Quinta Inns & Suites|
|Headquarters||Irving, Texas, US|
|Area served||North America|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Consumer Services / Hotels / Resorts is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If La Quinta Holdings Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of La Quinta Holdings Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of La Quinta Holdings Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.