KCG Holdings, Inc. is an American global financial services firm engaging in market making, high-frequency trading, electronic execution, and institutional sales and trading. The company was formed July 1, 2013 at the completion of the previously announced merger whereby Knight Capital Group, Inc. and GETCO Holding Company, LLC were combined. Global growth equity firm General Atlantic, with a 25% stake in GETCO, made an additional equity investment at the time of the merger. Rene Kern, Managing Director at General Atlantic joined the board of directors
|Founded||2013 from merger of Knight Capital Group and Getco LLC|
|Key people||Daniel Coleman, Chief Executive Officer|
|Headquarters||New York City, New York, United States|
|Products||Market making and trading|
|Revenue||US$ 1.316 billion (2014)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Finance / Investment Bankers / Brokers / Service is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If KCG Holdings, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of KCG Holdings, Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|Tesco||Consumer Brands / Grocery||-8|
|US Airways||Travel and Hospitality / Airlines||-8|
|McDonald's||Consumer Brands / Fast Food||-8|
|NatWest Business Banking||Financial Services / Banking||-6|
|Virgin Media||Telecommunications / Cable/TV service||-6|
|Time Warner Cable||Telecommunications / Cable/TV service||-5|
|Sky||Telecommunications / Cable/TV service||-5|
|Time Warner||Telecommunications / Cable/TV service||-5|
|BBC||Media / Cable/TV service||-5|
|marks & spencer||Consumer Brands / Grocery||-10|
We have estimated the Net Promoter Score of KCG Holdings, Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.