ICE Totally Gaming Event Net Promoter Score 2023 Benchmarks

Last known Net Promoter Score is


ICE Totally Gaming Event's Net Promoter Score is based on responses to a single question, typically on a scale from 0 to 10:

"How likely are you to recommend ICE Totally Gaming Event to a friend or colleague?

ICE Totally Gaming Event's promoters are those who respond with a score of 9 to 10, and they are likely to create most value, such as buying more, remaining customers for longer, and making more positive referrals to other potential customers. Detractors, responding with a score of 0 to 6 are believed to be less likely to exhibit the value-creating behaviors.

Responses of 7 and 8 are labeled passives, and their behavior falls in the middle of promoters and detractors.

The Net Promoter Score of ICE Totally Gaming Event is a number from -100 to 100 calculated by subtracting the percentage of detractors from the percentage of customers who are Promoters.

Other companies with similar Net Promoter Score

Company Score
ICE Totally Gaming Event 49
Hockingstuart 50
British Gas Services 69
New York Racing Association 78
Exhibition and Convention Executives Forum 87
Total Fitness 4
Shell -15

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is ICE Totally Gaming Event's NPS of 49 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Other is 46.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If ICE Totally Gaming Event sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of ICE Totally Gaming Event with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where comes in.

What is Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.

We have founded in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues. is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to ICE Totally Gaming Event

Company Industry Score
Honda Consumer Brands / Car Manufacturers 49
ICE Totally Gaming Event Other 49
EDS Technology / Software 48
Securly Technology / Other 48 Telecommunications / Other 48
Canon Technology / Hardware 48
Walt Disney Consumer Brands / Retail/E-tail 50
Splunk (SPLK) Technology / Software 50
The Royal Bank of Scotland International Financial Services / Banking 50
Hockingstuart Other 50

Net Promoter Score benchmark sources

Score Date Source
49 2015-06-15

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