Hanesbrands Inc. Net Promoter Score 2017 Benchmarks

Estimated Net Promoter Score is

7

Hanesbrands Inc. is an American clothing company based in Winston-Salem, North Carolina. It employs 65,300 people internationally. On September 6, 2006, the company was spun off by the Sara Lee Corporation.

Hanesbrands owns several clothing brands, which are Hanes, Bali, L'eggs, Just My Size, Hanes Hosiery, Barely There, Wonderbra, Duofold, Airé, Beefy-T, C9 by Champion, Cacharel, Celebrity, Daisyfresh, J. E. Morgan, One Hanes Places, Maidenform, Rinbros, Ritmo, Sheer Energy, Silk Reflections, Sol, Sol y Oro, Tagless, and Zorba.

Quick facts about Hanesbrands Inc.

Founder

John Wesley Hanes - Shamrock Mills, Pleasant H. Hanes - P. H. Hanes Knitting Company

Headquarters

Winston-Salem, North Carolina, US

Traded as

NYSE: HBI S&P 500 Component

Key people

Gerald W. Evans Jr. (CEO)

Number of locations

252 outlet stores (2015)

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Hanesbrands Inc.'s estimated NPS of 7 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Consumer Services / Clothing / Shoe / Accessory Stores is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Hanesbrands Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Hanesbrands Inc. with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.



We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to Hanesbrands Inc.

Company Industry Score
Goldman Sachs Financial Services / Banking 5
Sprint Telecommunications / Wireless Carrier 5
Mastercard Financial Services / Credit cards 5
Verizon Telecommunications / Cable/TV service 7
Virgin Mobile UK Telecommunications / Wireless Carrier 7
O2 Telecommunications / Wireless Carrier 7
Hanesbrands Inc. Consumer Services / Clothing / Shoe / Accessory Stores 7
Visa Financial Services / Credit cards 8
J.P. Morgan Financial Services / Banking 8
Allianz Financial Services / Banking 8
Yahoo! Consumer Brands / Internet 9

We have estimated the Net Promoter Score of Hanesbrands Inc. based on the publicly available information
including the the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.