Estimated Net Promoter Score is
Guidance Software, Inc. is a public company founded in 1997. Headquartered in Pasadena, Calif., the company develops and provides software solutions for digital investigations primarily in the United States, Europe, the Middle East, Africa, and the Asia/Pacific Rim. Guidance Software has offices in Brazil, Chicago, Houston, New York City, San Francisco, Singapore, United Kingdom and Washington, D.C. and employs approximately 371 employees.
Best known for its EnCase digital investigations software, Guidance Software’s product line is organized around four markets: digital forensics, endpoint security analytics, cyber security incident response, and e-discovery. The company serves law-enforcement and government agencies, as well as corporations in various industries, such as financial and insurance services, technology, defense contracting, telecom, pharmaceutical, healthcare, manufacturing, and retail. The company operates through four business segments: products, professional services, training and maintenance, and operates two certification programs for the EnCase® Certified Examiner designations. In May 2010, the company completed the acquisition of Tableau, LLC. In February 2012, Guidance Software acquired CaseCentral.
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / Computer Software: Prepackaged Software is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Guidance Software, Inc. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Guidance Software, Inc. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
After successfully using Net Promoter Score for our own e-commerce projects, we have decided to let anyone benefit from what we've learned.
We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.
Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.
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We have estimated the Net Promoter Score of Guidance Software, Inc. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.