The Greenbrier Companies is an American publicly-traded transportation manufacturing corporation based in Lake Oswego, Oregon, United States. Greenbrier specializes in transportation services, notably barge and railroad car manufacturing, railroad car refurbishment, and railroad car leasing/management services. As of 2015, Greenbrier employs in excess of 10,689 people combined at its operations in Europe, Mexico, Canada, and the United States. Formed in 1981 and publicly traded since 1994, the company generates revenues of USD $2.61 billion.
The company has manufacturing facilities in Portland, Oregon, Świdnica, Poland, and three railcar plants in Mexico: Monclova, Sahagun City, and Tlaxcala.
|Key people||William A. Furman, President and CEO (1994-) Mark Rittenbaum, Executive Vice President|
|Traded as||NYSE: GBX S&P 600 Component Russell 2000 Component|
|Products||Ships, railcars, freight rolling stock|
|Headquarters||Lake Oswego, Oregon, United States|
|Industry||Marine Engineering / Railways|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Transportation Equipment is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Greenbrier Cos. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Greenbrier Cos. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of Greenbrier Cos. based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.