Globant is an IT and Software Development company operating in Argentina, Colombia, Uruguay, the United Kingdom, Brazil, the United States, Peru, India, Mexico, Chile and Spain. It was formed in 2003 by Martín Migoya, Guibert Englebienne, Martín Umaran and Néstor Nocetti. It is headquartered in Buenos Aires. and principally serves clients in the United States and United Kingdom.
|Key people||Martín Migoya, CEO Guibert Englebienne, CTO Martín Umaran, Chief of Staff Néstor Nocetti, EVP Corp. Affairs Guillermo Marsicovetere, COO Alejandro Scannapieco, CFO Guillermo Willi, CPO Gustavo Barreiro, CIO Wanda Weigert, Marketing & Communications Director|
|Products||Software Development Infrastructure Management Mobile application development Social Networks Development Mainframe Migration|
|Industry||Software Product Development|
|Revenue||$258.3 million USD (2015)|
|Headquarters||Buenos Aires, Argentina|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Technology / EDP Services is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If Globant S.A. sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of Globant S.A. with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|McDonald's||Consumer Brands / Fast Food||-8|
|US Airways||Travel and Hospitality / Airlines||-8|
|Tesco||Consumer Brands / Grocery||-8|
|Virgin Media||Telecommunications / Cable/TV service||-6|
|NatWest Business Banking||Financial Services / Banking||-6|
|Globant S.A.||Technology / EDP Services||-6|
|Sky||Telecommunications / Cable/TV service||-5|
|Time Warner Cable||Telecommunications / Cable/TV service||-5|
|BBC||Media / Cable/TV service||-5|
|Time Warner||Telecommunications / Cable/TV service||-5|
|Ocado||Consumer Brands / Grocery||-4|
We have estimated the Net Promoter Score of Globant S.A. based on the publicly available information
including the the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.