Estimated Net Promoter Score is
General Motors Company, commonly known as GM, is an American multinational corporation headquartered in Detroit, Michigan, that designs, manufactures, markets, and distributes vehicles and vehicle parts, and sells financial services. With global headquarters at the Renaissance Center in Detroit, Michigan, United States, GM manufactures cars and trucks in 35 countries. In 2008, 8.35 million GM cars and trucks were sold globally under various brands. 10 million cars sold milestone was exceeded on 2016. Current auto brands are Buick, Cadillac, Chevrolet, GMC, Holden, and Wuling. Former GM automotive brands include McLaughlin, Oakland, Oldsmobile, Pontiac, Hummer, Saab, Saturn, Vauxhall, and Opel.
The company was founded by William C. Durant on September 16, 1908 as a holding company. The company was the largest automobile manufacturer from 1931 through 2007.
In addition to brands selling assembled vehicles, GM has also had various automotive-component and non-automotive brands, many of which it divested in the 1980s through 2000s. These have included Euclid and Terex ; Allison ; Delco Electronics and ACDelco.
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Capital Goods / Auto Manufacturing is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If General Motors Company sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of General Motors Company with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
After successfully using Net Promoter Score for our own e-commerce projects, we have decided to let anyone benefit from what we've learned.
We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.
Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.
|Visa||Financial Services / Credit cards||8|
|J.P. Morgan||Financial Services / Banking||8|
|Allianz||Financial Services / Banking||8|
|O2||Telecommunications / Wireless Carrier||7|
|Virgin Mobile UK||Telecommunications / Wireless Carrier||7|
|Verizon||Telecommunications / Cable/TV service||7|
|Lyft||Travel and Hospitality / Car Rental||9|
|Yahoo!||Consumer Brands / Internet||9|
|TD Bank||Financial Services / Banking||10|
|Sprint||Telecommunications / Wireless Carrier||5|
We have estimated the Net Promoter Score of General Motors Company based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.