General Electric logo General Electric Net Promoter Score 2018 Benchmarks

Last known Net Promoter Score is

20

General Electric is an American multinational conglomerate corporation incorporated in New York and headquartered in Boston, Massachusetts. As of 2016, the company operates through the following segments: Aviation, Current, Digital, Energy Connections, Global Research, Healthcare, Lighting, Oil and Gas, Power, Renewable Energy, Transportation, and Capital which cater to the needs of Financial services, Medical devices, Life Sciences, Pharmaceutical, Automotive, Software Development and Engineering industries.

In 2011, GE ranked among the Fortune 500 as the 68th-largest firm in the U.S. by gross revenue, and the 14th most profitable. As of 2012, the company was listed the fourth-largest in the world among the Forbes Global 2000, further metrics being taken into account. The Nobel Prize has twice been awarded to employees of General Electric: Irving Langmuir in 1932 and Ivar Giaever in 1973.

On January 13, 2016, it was announced that GE will be moving its corporate headquarters from Fairfield, Connecticut to the South Boston Waterfront neighborhood of Boston, Massachusetts. The first group of workers arrived in the summer of 2016, and the full move will be completed by 2018.

Quick facts about General Electric

Subsidiaries GE Aviation GE Capital GE Digital GE Energy Connections GE Global Research GE Healthcare GE Lighting GE Oil and Gas GE Power GE Renewable Energy GE Transportation Current, powered by GE
Products Aircraft engines Appliances Electrical distribution Electric motors Energy Finance Gas Health care Lighting Locomotives Oil Software Water Weapons Wind turbines
Founded April 15, 1892; 125 years ago (1892-04-15) Schenectady, New York, U.S.
Founders Thomas Edison Charles A. Coffin Elihu Thomson Edwin J. Houston
Traded as NYSE: GE DJIA Component S&P 100 Component S&P 500 Component

Net Promoter Score for Top Brands compared with General Electric

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Manufacturing is 52.



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How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If General Electric sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of General Electric with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

Learn more

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Manufacturing companies with similar Net Promoter Score

Other companies with Net Promoter Score similar to General Electric

Net Promoter Score benchmark sources

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