Freeview logo Freeview Net Promoter Score 2017 Benchmarks

Last known Net Promoter Score is

5

Freeview is the United Kingdom's digital terrestrial television platform. It is operated by DTV Services Ltd, a joint venture between the BBC, ITV, Channel 4, Sky and transmitter operator Arqiva. It was launched in 2002. The service provides consumer access via an aerial to the six DTT multiplexes covering the United Kingdom. In April 2014 it had some 60 DVB-T TV channels, 26 digital radio channels, 10 HD channels, six text services, 11 streamed channels, and one interactive channel. A number of new HD channels launched in 2014, from a new group of multiplexes awarded to Arqiva. The new HD channels were launched in selected areas on 10 December 2013 with a further roll-out during 2014.

DTV Services' delivery of standard-definition television and radio is labelled Freeview, while its delivery of HDTV is called Freeview HD. Reception of Freeview requires a Freeview tuner, either in a separate set-top box or built into the TV set. Since 2008 all new TV sets sold in the United Kingdom have a built-in Freeview tuner. Freeview HD requires a HDTV-capable tuner. Digital video recorders with a built-in Freeview tuner are labelled Freeview+. Depending on model, DVRs and HDTV sets with a Freeview tuner may offer standard Freeview or Freeview HD.

Quick facts about Freeview

Owner Arqiva BBC ITV plc Channel Four Television Corporation Sony Pictures Television Sky plc
Products Equipment to receive free-to-air digital terrestrial television channels
Key people Guy North (Managing Director)
Industry Television broadcasting
Headquarters London, England

Net Promoter Score for Top Brands compared with Freeview

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Telecommunications / Cable/TV service is -5.



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How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Freeview sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Freeview with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

Learn more

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Telecommunications / Cable/TV service companies with similar Net Promoter Score

Company Score
Freeview 5
Verizon 7
Dish 1
DirecTV 12
Time Warner Cable -5
Sky -5
Time Warner -5
AT&T 15
Virgin Media -6
ITV -13

Other companies with Net Promoter Score similar to Freeview

Net Promoter Score benchmark sources

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