Fox Net Promoter Score 2019 Benchmarks

Estimated Net Promoter Score is

13

The Fox Broadcasting Company is an American commercial broadcast television network that is owned by the Fox Entertainment Group subsidiary of 21st Century Fox. The network is headquartered at the 20th Century Fox studio lot on Pico Boulevard in the Century City section of Los Angeles, with additional major offices and production facilities at the Fox Television Center in nearby West Los Angeles and the Fox Broadcasting Center in the Yorkville neighborhood of Manhattan, New York City. It is the third largest major television network in the world based on total revenues, assets, and international coverage.

Launched on October 9, 1986 as a competitor to the Big Three television networks, Fox went on to become the most successful attempt at a fourth television network. It was the highest-rated broadcast network in the 18–49 demographic from 2004 to 2012, and earned the position as the most-watched American television network in total viewership during the 2007–08 season.

Fox and its affiliated companies operate many entertainment channels in international markets, although these do not necessarily air the same programming as the U.S. network. Most viewers in Canada have access to at least one U.S.-based Fox affiliate, either over-the-air or through a pay television provider, although Fox's National Football League telecasts and most of its prime time programming are subject to simultaneous substitution regulations for cable and satellite providers imposed by the Canadian Radio-television and Telecommunications Commission to protect rights held by domestically based networks.

Quick facts about Fox

Picture format

480i (SDTV)(formatted to downconverted widescreen in many markets) (October 9, 1986–June 12, 2009)720p (HDTV) (September 12, 2004–present)

Launch date

October 9, 1986 (1986-10-09) (on-air operations) April 5, 1987 (1987-04-05) (primetime launch)

Key people

Dana Walden Gary Newman(co-chairpersons/co-CEOs, Entertainment)

Founded

October 9, 1986; 30 years ago (1986-10-09) by Rupert Murdoch

Headquarters

Los Angeles, California

What is Net Promoter Score?

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Is Fox's estimated NPS of 13 considered to be good?

Yes, it is.

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Media is 0.

Browse NPS benchmarks

How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Fox sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Fox with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

What is Customer.guru? Why is useful?

After successfully using Net Promoter Score for our own e-commerce projects,
 we have decided to let anyone benefit from what we've learned.



We have founded Customer.guru in 2016 to help e-shops, SaaS services and startups better understand their customers, improve their services and increase their revenues.

Customer.guru is an easy-to-setup tool for tracking segmented customer satisfaction using Net Promoter Score.

Learn more

Other companies with Net Promoter Score similar to Fox

Company Industry Score
Netflix Consumer Brands / Entertainment 13
DirecTV Telecommunications / Cable/TV service 12
AXA Financial Services / Banking 12
MTV Consumer Brands / Entertainment 12
Liberty Mutual Insurance / Health and Life Insurance 14
KFC Consumer Brands / Fast Food 14
Lidl Consumer Brands / Grocery 14
Blockbuster on Demand Consumer Brands / Entertainment 11
Google Consumer Brands / Internet 11
KPN Telecommunications / Wireless Carrier 11

We have estimated the Net Promoter Score of Fox based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.