First Citizens Bancshares, Incorporated is a bank holding company based in Raleigh, North Carolina that operates First Citizens Bank. First Citizens operates in 18 states and the District of Columbia in the United States, concentrated in the Southeastern United States, Southern California, and Washington.
Assuming completion of a merger announced in June 2014, First Citizens Bank will become the sixth largest bank in the Southeast with 575 branches in 18 states and the District of Columbia, $30.7 billion in assets, $26.1 billion in deposits, and $18 billion in loans. In 2010 the company employed approximately 4,400 employees.
First Citizens Bank serves clients in more than 200 locales with 571 branches in Arizona, California, Colorado, District of Columbia, Florida, Georgia, Kansas, Maryland, Missouri, New Mexico, North Carolina, Oklahoma, Oregon, South Carolina, Tennessee, Texas, Virginia, Washington, Pennsylvania, and West Virginia.
|Area served||Arizona, California, Colorado, District of Columbia, Florida, Georgia, Kansas, Maryland, Missouri, New Mexico, North Carolina, Oklahoma, Oregon, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington, West Virginia, Wisconsin|
|Key people||Frank B. Holding Jr. (CEO) (Chairman of the Board)|
|Headquarters||Raleigh, North Carolina, United States|
|Products||Commercial banking, Investment banking|
|Traded as||NASDAQ: FCNCA Russell 2000 Component|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Yes, it is.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Finance / Major Banks is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If First South Bancorp Inc sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of First South Bancorp Inc with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
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We have estimated the Net Promoter Score of First South Bancorp Inc based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.