First Merchants Corporation is the largest financial holding company based in Central Indiana. Since its organization in 1982, the Corporation has grown to include banks with more than 100 locations in 27 Indiana, 2 Ohio, and 2 Illinois counties, and a wealth management company. As of December 31, 2015, total asset size of First Merchants Corporation was $6.8 billion. Bank divisions within the corporation include:
|Founded||1982 (First Merchants Corporation)|
|Key people||Michael Rechin, President & CEO|
|Headquarters||Muncie, Indiana, United States|
|Total assets||$6.8 billion USD (2015)|
NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.
It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.
The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.
Net Promoter Score is a number from -100 from 100.
Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.
The industry average for Finance / Major Banks is 0.
The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.
Consider an example: If First Merchants Corporation sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.
On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.
Therefore, comparing the NPS score of First Merchants Corporation with your own without any further context is not that useful.
What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.
|Time Warner Cable||Telecommunications / Cable/TV service||-5|
|Sky||Telecommunications / Cable/TV service||-5|
|Time Warner||Telecommunications / Cable/TV service||-5|
|BBC||Media / Cable/TV service||-5|
|Virgin Media||Telecommunications / Cable/TV service||-6|
|NatWest Business Banking||Financial Services / Banking||-6|
|Ocado||Consumer Brands / Grocery||-4|
|Comcast||Consumer Brands / Car Manufacturers||-3|
|Telfort||Telecommunications / Wireless Carrier||-3|
|US Airways||Travel and Hospitality / Airlines||-8|
We have estimated the Net Promoter Score of First Merchants Corporation based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.