Fifth Third Bancorp Net Promoter Score 2018 Benchmarks

Estimated Net Promoter Score is

-3

Fifth Third Bank is a U.S. regional banking corporation, headquartered in Cincinnati, Ohio at Fifth Third Center, and is the principal subsidiary of holding company Fifth Third Bancorp. The company operates under an Ohio charter.

The company's main businesses include branch banking, commercial banking, consumer lending, payment processing, investment advising, and title insurance.

Quick facts about Fifth Third Bancorp

Founded June 17, 1858; 158 years ago (1858-06-17) (as Bank of the Ohio Valley)
Key people Marsha C. Williams, Chairman Greg Carmichael, CEO
Traded as NASDAQ: FITB S&P 500 Component
Industry Banking Financial services
Total assets US$ 142.43 billion (2016)

Net Promoter Score for Top Brands compared with Fifth Third Bancorp

NPS is a customer loyalty metric that measures customers’ willingness to not only return for another purchase or service but also make a recommendation to their family, friends or colleagues.

It is a powerful and effective technique, which can greatly increase a company's revenue if used properly.

The main advantages of NPS are close correlation with a company's growth and easy collection, interpretation and communication of the data.

Learn more about NPS

Net Promoter Score is a number from -100 from 100.

Scores higher than 0 are typically considered to be good and scores above 50 are considered to be excellent.

The industry average for Commercial Banks is 0.



Browse NPS benchmarks

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How to understand the NPS benchmarks

The final Net Promoter Score of a company strongly depends on a context in which the satisfaction is measured.

Consider an example: If Fifth Third Bancorp sends out NPS surveys immediately after purchase, they are tracking their customers' initial excitement and the checkout experience.

On the other hand, if they survey their customers a few weeks after the purchase they are also tracking how satisfied their customers are with their products and services over time.

Therefore, comparing the NPS score of Fifth Third Bancorp with your own without any further context is not that useful.

What is extremely useful though, is using the NPS methodology to track the satisfaction of your customers over time. That's where Customer.guru comes in.

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Other companies with Net Promoter Score similar to Fifth Third Bancorp

We have estimated the Net Promoter Score of Fifth Third Bancorp based on the publicly available information
including the sentiment of the company-related tweets, 3rd party reviews, and Alexa ratings.

Do you think this information is incorrect? Report incorrect information. Do you have more accurate data? Submit NPS score.